Full Length Video: A Conversation with Andy Binns About the Corporate Explorer
In this 30 minute presentation, Andy Binns, co-founder of Change Logic and co-author of the book Corporate Explorer: How Corporations Beat Startups at the Innovation Game sits down to discuss the idea behind his book.
Corporate Explorers–individuals within corporations who, like their entrepreneurial counterparts, lead innovation. He shares examples of companies such as Polaroid and Nokia who failed in the face of disruption, as well as companies such as UNIQA, Deloitte, GM and others who succeeded.
But what makes these companies so different? Why did some fail, where others succeeded?
Corporate Explorers. Talented individuals with passion for addressing a need that they see in the world and doing something productive about it.