Change Logic was founded in 2007 by Professors Michael Tushman (Harvard Business School) and Charles O’Reilly (Stanford Graduate School of Business), Andrew Binns (Managing Principal), and Peter Finkelstein, M.D. (director emeritus).
The firm was born from our shared experience helping leaders and organizations adapt to a changing world. We created the firm because we believe we have a unique perspective on what it takes to do this well, one that combines the best in strategic and organizational thinking with an ability to apply it with real people working in businesses around the globe.
Our foundational experiences were at IBM, working to build the Emerging Business Opportunity program from 2000-2008 and the IBM Strategic Leadership Forum, an innovative approach to agile strategy formulation. At its core was the Business Leadership Framework (also known as Congruence Model).
The firm has grown since its founding, adding Principals Christine Griffin and Kristin von Donop in 2012, and Noel Sobelman in 2020.