Innovation and Growth Strategy. Identify the areas of greatest opportunity for innovation; decide where to play and how to win.
We’ve done this for…
Hunting Zone Definition and Selection
Define the areas of greatest opportunity for innovation. Decide where to play and how to win
Change Logic has helped Analog Devices focus resources on the technologies that solve our customers, and indeed our customer’s customers, biggest challenges. With their help, we have been able to identify new emerging markets where we can capture first mover advantages and new sources of revenue.”
Vincent Roche
President and Chief Executive Officer, Analog Devices, Inc
Opportunity Identification
Use customer-driven discovery and clear selection criteria to identify small set of highest-potential innovation opportunities to incubate.
Asset-based Strategy
Formulate future paths to scale your business by leveraging, building or buying access to customers, capabilities and capacity; test and learn which is the right path.
“Our clients tell us that one of their biggest challenges is capturing new growth opportunities. Too often, organizations commit resources to generating ideas, then struggle to convert these into meaningful businesses. We help firms create products that customers love and put the resources in place to deliver them at scale.”
Christine Griffin
Principal at Change Logic
We are growth builders
We partner with visionary leaders to realize their businesses’ full potential.
