Innovation efforts in large organizations tend to over-emphasize ideation (coming up with new ideas) at the expense of incubation (assuring the viability of an idea) and scaling (building a real business from idea). In his podcast conversation with Rob Llewellyn, Change Logic’s Managing Principal Andrew Binns elaborates on the three disciplines and explains what companies can do to correct that and accelerate the odds of success. Andrew explains how firms are too focused on generating new ideas and not enough on how to incubate and scale them. Great insights for applying ambidexterity.
Success through Ambidexterity
