It is rational to protect your core business. It has revenues, profits, and there is a security in knowing how to satisfy your customer’s needs. Unfortunately, that can mean sacrificing your long-term growth to protect current resources and capabilities in the short-term. Firms thrive when they embrace the tension between optimizing their core business and exploring and scaling new opportunities. We call this Ambidexterity – the ability to simultaneously manage Core and Explore businesses.
The Ambidextrous Organization is a proven approach to managing these tensions. Firms that execute it successfully are able to generate organic growth that outperforms growth through acquisition. They do this by giving new ventures autonomy, usually in a separate unit or entity, and while retaining access to the assets of the core business, which they can use to scale faster than a startup.
Change Logic has decades of experience applying this approach and by researching its application in hundreds of organizations worldwide. No firm on the planet has our depth of knowledge and experience in building Ambidextrous Organizations.