Innovation covers everything from product enhancement to new business creation. Every type of innovation has its secrets to success. The further you move from what you do today or have done in the past, the tougher it gets.
It is easy to learn new innovation methodologies. What is difficult is applying them as uncertainty increases, risk aversion bites, and organizations retreat to safer, short-term sources of growth. That is why creating a new business inside an existing organization is as much about managing change as it is about strategic decision-making. Our work sits at this intersection between strategy and change.
Change Logic serves as a strategic innovation advisor to firms seeking to realize their potential for growth beyond their core business.