BUSINESS-TO-CONSUMER (B2C)

What does B2C mean?

B2B is the acronym for business-to-consumer. It is used to describe the commercial relationship between a business and its end consumer. In B2C transactions, products and/or services move directly from a business to the end user who has purchased the product or service for personal use.

What is an example of a B2C Relationship?

Some examples of Business to Consumer companies are McDonalds, Walmart, and Netflix with its creation and delivery of original content to viewers.

What is the advantage of using B2C?

The advantage of using this acronym is to quickly distinguish between different types of business models and go-to-market approaches.

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